Overview
Novetta — Sr Director of Product
At Novetta, Munk was initially brought in to evaluate Ageon, a mission-critical intelligence platform developed by Digital Results Group (DRG) and deployed in live operational environments.
Early field exposure revealed that the core issue wasn’t usability in isolation, but a structural disconnect between how the system was designed and how operators actually worked. He embedded directly within command center environments, observing workflows in real time and identifying patterns that reframed the problem at the system level.
Rather than iterating on the interface, he rebuilt the platform around those observed behaviors—defining new interaction models, restructuring workflows, and establishing a design system that could be used directly in development. This became the foundation for a next-generation version of Ageon, while also informing targeted improvements to the live system.
The engagement shifted from evaluation to ownership as the system became the foundation for ongoing product direction. That work became a contributing factor in DRG’s acquisition by Novetta.
Following the acquisition, the scope expanded. Recognizing that the same structural issues existed across the portfolio, he proposed and established a centralized Product Design Division, shifting design from a product-level function to a system-level capability across the organization.
In this role, he applied the same field-driven methodology across Novetta Mission Analytics (NMA), Novetta Cyber Analytics (NCA), Novetta Entity Analytics (NEA), Datavisor, and additional internal platforms. Each engagement began the same way—direct exposure to users in their operating environments, observing how analysts and operators actually worked, and identifying where system structure broke down under real conditions.
The work was not limited to visual alignment. It focused on restructuring workflows, redefining how information was interpreted in real time, and establishing interaction models that reduced reliance on training in favor of recognition and clarity.
As those patterns repeated across products, a shared system began to emerge—extending the original Ageon foundation into a broader, cohesive framework that could scale across domains without losing context.
Over time, the portfolio shifted from a collection of independently developed tools into a more unified platform, improving continuity for users working across systems and strengthening the overall product ecosystem.
That cohesion, grounded in real-world usability improvements, became a contributing factor in Novetta’s subsequent acquisition by Accenture Federal Services.
SonifyMusic — VP, Product
At SonifyMusic, Munk was brought in before a product existed to define the system the company would be built on.
The ambition was to create an AI-driven marketplace for music licensing, but there was no underlying structure connecting discovery, evaluation, and transaction. Early concepts lacked the domain specificity required for real licensing workflows, and there was no shared model engineering could build against.
He defined the product from first principles.
This began with mapping how creators, catalogs, briefs, and licensing flows connect—establishing a system-level model that made the complexity actionable. From there, he developed the product architecture, interaction model, and design system in parallel, creating a foundation that engineering could build against without fragmentation.
As the system took shape, he introduced a domain-specific agentic AI interaction model to guide users through complex workflows, reducing reliance on form-driven input and improving clarity across the experience.
The platform was structured around real-world licensing constraints, allowing discovery, evaluation, and transaction to operate as a single continuous flow.
He extended the system in both directions—on the supply side, introducing a structured evaluation framework to connect creative output with market opportunity, and on the demand side, defining guided workflows that improved clarity and alignment before matching began.
In parallel, he developed product narratives used to align investors, partners, and internal stakeholders—making the system tangible before it was built and accelerating decision-making across the business.
Because there was no existing product or operational layer, he also established the execution model alongside the system, defining workflows and structuring development so the product could move from concept to implementation without losing coherence.
Within one year, the platform reached internal launch readiness with a fully defined system spanning supply, demand, and transaction, positioned for market release and continued investment.
Previous Roles
Music Practice & Creative Work
Alongside his product leadership career, Munk maintains an active music practice as a composer, producer, and recording artist.
His work spans sync licensing, original releases, and commercial placements, including collaborations with Extreme Music (Sony) and Bleeding Fingers Music.
The discipline of composition—structure, pacing, and cohesion—directly informs his approach to system design, shaping how complex products are organized, experienced, and understood over time.
He is a voting member of the Recording Academy and a member of ASCAP.